The technology company Soltel has announced its adherence to the "Andalusian Heart" initiative, an institutional brand promoted by the Digital Agency of Andalusia (ADA) with the objective of promoting the values, identity and quality of Andalusian products and services in regional, national and international markets.

A commitment to Andalusian identity

The Andalusian Regional Government, through the General Directorate of Global Andalusia, has developed the brand «Andalusian Heart» as part of its strategy to project the image of the autonomous community. This initiative seeks to strengthen the visibility of Andalusian companies, highlighting their commitment to quality, innovation and sustainability.

Soltel, with more than 20 years of experience and major awards for its work in the technological and digital field, has met the requirements established to be part of the "Corazón Andaluz" brand, joining this project that highlights the excellence of the technological services developed in Andalusia.

What is the "Andalusian Heart" initiative?

The brand "Corazón Andaluz" is a A strategic action that aims to increase the visibility of Andalusian products and services, offering participating companies a distinctive mark that guarantees their origin and quality.. This initiative does not seek to replace other existing brands, but to complement and promote them in order to strengthen the Andalusian presence in different markets.

To become part of the "Corazón Andaluz" brand, companies must meet certain requirements, such as having their registered office in Andalusia, having at least 50% of their workforce based in the region, or providing proof of a quality certificate or prestigious recognition in their sector, among other conditions that can be consulted in their official website, as well as in the Decree-law which regulates the procedure for its use.

Finally, an official video has been released to kick off this campaign, which can be viewed through this link.

Soltel: Innovation and technology from Andalusia

With a solid track record, Soltel has become a a leader in the Information and Communication Technologies (ICT) sector, thanks to a strong commitment to continuous innovationThus, the company currently has a wide range of services that are covered through several business divisions, such as Software factory, Systems administration, Cloud, Workplace, Data and intelligent systems, Digital transformation, Project management offices and BPO; which are seen driven by an R&D&I area which stands out, primarily, for its use of Artificial Intelligence and Data Exploitation technologies.

With this strong commitment to technological development and the projection of Andalusia as a benchmark in innovation, Soltel joins “Corazón Andaluz” and reaffirms its support for public policies that promote Andalusian identity, showcasing the region's talent both within and outside of Spain.